Top 10 preferred cosmetic brands and products of Chinese tourists

More than 2 million Chinese tourists visit France every year and this number is increasing. With an average basket that exceeds € 1,600 per person, Chinese tourists have the largest travel in the world. France, which enjoys prestige in many areas, is particularly famous for its cosmetics products. “Made In France” is highly appreciated and often considered as a guarantee of quality and trust. So that some big French pharmacies became a “must visit “ for Chinese costumers.

What are these products so coveted by the Chinese, then?

There is some for all types of skin. From drying to diverse skin problems, through the prevention of the effects of age, here are the top 10 most popular cosmetic para pharmaceutical products for Chinese people.

I/ For dry skin

1. eau micellaire Créaline H2O, Bioderma

This cleansing solution is particularly appreciated by Chinese for its soothing and cleansing power that does not harm the skin. Using as much to erase eye makeup as makeup all over the face, this product is suitable for sensitive skin (range Crealine), and also exists for combination to oily skin (Sebum range).

2. Nourishing Care Filaderme Emulsion, Embryolisse

This brand a little less well known than its counterparts has however benefited from a promotion not far prestigious: the famous actress Fan bing bing posted a publication about this cream on 小红 书 (Xiao Hong Shu), the Chinese social network referenced for beauty products on which she is one of the most followed personalities of the network (6.77 million followers). After 75120 likes, 11 400 comments and a little less than 80000 post registration, this cream has since been around conversations and is now present in cosmetic kits of all Chinese connected and on the lookout for the latest trends.

II/For a perfect skin

Clear skin is a standard of beauty particularly prevalent in the Middle Kingdom, its inhabitants are addicted to anti-stain and whitening products that allow them to have a porcelain skin by hiding their imperfections and freckles.

3. The Meso-mask, Filorga

Their favorite product for preventing wrinkles while brightening the skin, this product is greatly appreciated by Chinese for its texture and whitening action.

4.  HYDRAGENIST MASQUE SOS HYDRATANT OXYGÉNANT

The SOS mask that rehydrates and re-oxygenates the thirstiest skin types.

An active balm-gel texture which, thanks to a network of gelling agents, forms like a film to promote the diffusion of active ingredients in the heart of the skin for immediate moisturizing and plumping efficiency. A fresh, delicate and feminine fragrance blending notes of rosewater, jasmine and gardenia.

III/Water, as a natural element

To perfect the skin, Chinese usually use water. Often floral waters, also called hydrolat, like those of Melvita brand, it can also be thermal waters like that of Avene. Placed on a corner of their desk, Chinese do not leave their small bottle of spray. Throughout the day, they do not hesitate to splash to nourish their skin to the fullest.

5. Eau florale de rose, Melvita

Chinese women are increasingly sensitive to their cosmetics quality. Many of them are turning to organic food for example. They particularly love floral waters for their natural benefits, and more particularly rose floral waters for their astringent effect they use to tighten their pores. Melvita, French organic brand and certified Ecocert, enjoys a very good reputation with this demanding clientele.

6. Eau de beauté, Caudalie

Composed of 100% natural products, this water contains grapes, roses, rosemary, lemon balm and peppermint. This water is perfect for smoothing features, tightening pores, as well as fixing makeup.

7. Eau thermale aérosol, Avène

Renowned for its soothing, anti-irritating and soothing properties, this thermal water is taken directly from its source.

IV / Intense hydration

8. Gel-crème réhydratant, VICHY

8) Another skin-nourishing product, Aqualia thermal Cream offers long-lasting hydration. This care product also prevents wrinkles.

9. huile prodigieuse, Nuxe

To complete this daily hydration, the Chinese girls also love precious oil from Nuxe, very practical and complete because of multi-purpose. This prodigious oil with a sweet and pleasant fragrance is applied on hair, face or on body. It is not uncommon to see Chinese tourists buy a dozen bottles to hold until their next trip to Europe!

V / For skin problem

10. Effaclar K+ care, La Roche Posay

As a conclusion, let's talk about Effaclar range from La Roche Posay, which is very popular with Chinese women affected by acne-prone skin problems.